The Brief:

A Company profile and logo design for a Kenyan leading multinational company in the coffee industry.

The Idea:

Create a fun logo design inspired by Chinese oriental drawing and a professional approach for the company profile layout design.

The Solution:

The company is predominately male driven with this regard, the layout is modern, clean and structured with accents of creamy brown coffee stains and scattered coffee beans on page spreads to give a sense of playfulness with the product representing as the core essence of the publication and logo design.