The Brief:

Create a lifestyle corporate identity for a cannabis company.

The Idea:

Create a prestigious logo with organic, simple and aesthetically pleasing characteristics to the brand.

The Solution:

The logo design is created in two parts, the icon that resembles a cannabis leaf has 4 seed-like objects within it’s form that represent reproduction, growth and nourishment. The second part of the logo is a type based bold serif font which has some rounded curves and resembles nature’s plant life characteristics, such as vines that warp onto objects and the edges of a leaf.